
/ANNA TRULSSON

My toolkit
After many years in the UX field and as a yoga teacher I have developed a broad toolbox that comes in handy on a daily basis. Here is what I do for a living, and the tools I use.

PX Strategy
I build strategies to help companies find their way forward in customer centric, insight driven product development.
Tools: User research, customer journeys, impact mapping, competitor analysis, structured design processes.

Facilitation
Facilitating meaningful conversations and guiding people to find their own answers - that’s where magic happens.​
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Tools: Inclusive rituals, empathy, curiosity, and communication tools such as active listening and transparency.

UX Design
To stay grounded, I love to do hands-on work. For the delight of creating useful services, designing for change.
Tools: Customer interviews, data analysis, user journeys, story mapping, Figma, Lovable, post its and Sharpies.

Courses & Talks
Sharing what I have learnt so far is one of the best things I know. A great learning opportunity for me too!
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Tools: Creativity, playfulness, empathy, passion for people and lots of experience of talking to a crowd.

Leadership
I coach teams, leaders and designers to be curious and kind - and effectively reach their goals.
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Tools: Holistic approach, learning environment, curious mindset, years of experience from the design field.

Teaching yoga
Bringing people together for yoga is so rewarding. It builds insight, clarity, and trust that is helpful even off the mat.
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Tools: Asanas, mindfulness, breathing journaling, sharing, mat, bolster, blocks and blankets.